Interviewing Strategy - Knowledge Is Power

A frequently asked question during an employment interview. Savvy candidates have done their homework by sleuthing the internet for company histories and annual reports or have used search engines such as Google to find out details about organizations and organizational structures.

Having worked in the Human Resources and recruiting field for close to 25 years, I have observed significantly different levels of sophistication in the "interview process" of a number of different organizations both as a potential candidate and a recruiting professional and HR business partner. I've seen structured processes where hiring entities ask highly relevant, job related behavioral and competency based questions followed by a variety of psychometric tests. I have also encountered organizations with hiring entities that ask very broad based questions ("tell me about yourself") and had discussions that seemed very unstructured.

Consider the following:

"Because job applicants are becoming increasingly sophisticated, it is not unusual for a company to inadvertently hire an individual who makes the best impression, rather than the person who is best suited for the position."
--Users Guide, Caliper

"Most people hire people they like, rather than the most competent person. Research shows that most decision-makers make their hiring decisions in the first five minutes of an interview and spend the rest of the interview rationalizing their choice."
-- Orv Owens, psychologist, in the New York Times

As a candidate, is there anything you can do to either leverage an interviewer's cognitive bias in your favor, find a connection or position yourself to be a person that they "like?" Perhaps another important question for candidates to know the answer to is "What do you know about the person interviewing you?"

Knowledge of a hiring entity's background, interests, involvement or passions could be leveraged in an interviewing situation and could quite possibly make a difference in the outcome of an interview.

Candidates scheduled for on site interviews by a recruiter should inquire "who will I possibly be interviewing with?" Those names can be researched through internet tools such as Linkedin or Zoominfo. Most search engines fail when it comes to people search. Since most personal profiles, public records and other people-related documents are stored in databases and not on static web pages, most of the higher-quality information about people is simply "invisible" to a regular search engine. You can search what is referred to as the "deep web" with Pipl.

In any case, savvy candidates are the most prepared candidates and they know that "knowledge is power." Not only will they leverage internet tools for more information, they will use the acquired knowledge in the interview, or take it a step further and perform a reference check on the people who will be interviewing them that could potentially become their new boss.

Chicago VP HR Market Heats Up

Recently, I had the pleasure of having a conversation regarding the Chicago Human Resources job market with Paul Schneider, partner with SSP, an outplacement and executive coaching firm with offices in Oakbrook Terrace, Chicago, Deerfield, Racine, WI and St. Louis, MO. Long recognized as an HR networking icon and HR market authority in Chicago, Paul seems to know where senior leadership is on the "Chicago HR Chess Board" at any given moment and what moves are about to take place. Consequently, our conversation focused on what the Chicago market looked like at the Vice President, Human Resources level.

Since 2002, Paul has compiled market data which he regularly shares in his newsletter,SSP Perspective.

Acccording to Paul,

"The Senior VP HR Market looks strong - It's up over 40% compared to this time last year - These VP openings are the bell weather of how the economy is growing."

The data indicates that there are 21 openings in Q1 2007 as opposed to just 15 at this time a year ago. This undoubtably will have a trickle down effect for positions reporting into the VP level. Good news indeed for those seeking senior level HR opportunities and networking in the Chicago market.

Survey Says - LinkedIn

Recently, Bullhorn (a global leader in On Demand, front office staffing and recruiting software, and integrated solutions for staffing and recruiting firms) conducted an industry-wide “Tools of the Trade 2007″ study on established and emerging websites, online social networks, job boards, professional development sites and blogs.

"The Survey Says"
(free download here)

"The majority of staffing and recruiting professionals (68 percent) listed LinkedIn as the online social network they use most frequently, followed by ZoomInfo (12 percent) and Electronic Recruiter Exchange (ERE) (9 percent). Just 4 percent use Jobster most frequently. Only 1 percent and 2 percent of respondents, respectively, reported using Facebook and MySpace most often."

Not surprising, considering the following:

• Recently, I attended an information session on LinkedIn thanks to the kind folks at Challenger Gray & Christmas and Baker & McKenzie. During the presentation, Sherman Hu, Regional Sales Manager for LinkedIn commented "People who have >20 connections are Thirty Four times more likely to be approached by a recruiter than people with <5".
• Early in 2006, recruiting/sourcing icon Jim Stroud interviewed Konstantin Guericke, co-founder and former VP of Marketing with LinkedIn (now with Jaxtr). Jim captured the interview as a podcast in his Recruiter's Lounge. During the interview, Konstantin Guericke describes how LinkedIn has become an essential tool in the recruiting tool kit and mentions that over 100,000 of LinkedIn's paying customers are "Recruiters".
• Master Cybersluething Pioneer Shally Steckerl knows the importance of LinkedIn. Shally is helping recruiting and sourcing professionals learn cutting edge tips and techniques to leverage LinkedIn through JobMachine's LinkedIn Cheat Sheet which provides excellent insight into advance searches in LinkedIn.

Now Consider this....

• Internationally recognized speaker, Gerry Crispin of Career Crossroads determined that based on his recent source of hire survey, Employee Referrals are Fifty Four times as likely to result in a hire than all the job boards put together. (see blog entry).

If you are networking for new opportunities do you want to be....
LinkedIn or Left Out? You decide. Here are some resources to help you:

• The unofficial users guide for executive and professionals - published by the Global Human Capital Journal.
• Virtual Rolodex video tutorial - Detailed tutorial on LinkedIn by Otis Collier.
  

Job Search Hack - Client Is Confidential?

Several months ago I was contacted by a search firm that was conducting a "confidential" search for a client of theirs in Chicago. This happened late in the day on a Friday. The search firm indicated that they came across my name through the course of business networking. We had a brief telephone conversation and during the course of the discussion the search associate told me that they were not at liberty to reveal the name of their client. I asked them to send me the position specification so I could take a closer look and further evaluate the opportunity.

The specification came via email as promised, with an added bonus, the identity of the client company. Huh?? - By using the file>properties option on the Microsoft Word attachment, I could clearly see the name of the client they were working for. It seems that many administrative assistants who take formalized training in Microsoft Office Suite are instructed to complete these fields. Amazing yet simple.

Job Search Hack - Blind Posting?

I've seen this happen countless times. A job posting is placed on a site favored by recruiters such as Craigslist, Jobkabob or The Ladders. The recruiter describes the client but decides not to reveal the client name. This is a blind posting. Or is it? Well it just might not be.

Copy and paste is one of the first editing techniques people learn when working with text on computers. The process saves time, but in the recruiting world, particularly in the realm of contingency recruiting, the time saved may not be worth it.

Recruiters who want to maintain client anonymity should avoid using client fed job descriptions verbatim. Rewriting the position posting to avoid the use of unique verbiage or descriptors can help. Alas some recruiters prefer to copy and paste and fail to do this, not realizing the client may have previously posted the position elsewhere on a less effective medium or one that is less focused on the target market.

Savvy job searchers are leveraging the power of vertical job search engines as a method to expose blind ads. It does not work all of the time but sometimes it does. It is a simple three step process that involves:

1. Finding the blind position and (here is the irony) copying unique verbiage. In this case "appropriate mix of compensation vehicles".

2. Choosing your favorite vertical search engine and (more irony) pasting unique verbiage "appropriate mix of compensation vehicles" into "What": then clicking the gray Find Jobs button.

3. Reviewing the results and following the links to see detail and possibly who the company is. In this case, the company is Nicor, Inc. Note that "appropriate mix of compensation vehicles" is highlighted below.


As a reference, here is a listing (in no particular order) of some of the more popular vertical job search engines in the United States - Indeed.com, SimplyHired.com, Jobster, Just-Posted.com